|
The MBS is always trying to keep up in the latest trend of digital media and it’s now taking part in a new innovative Project called: ImMediaTe (Improving the value of Digital Media and Creative Industries through Innovative Business Models and Services)
Project ImMediaTe will support SMEs and larger companies in the digital media and creative industries by developing and integrating the tools and services provided by the 10 project partners to the Digital Media Clusters in Rome, Paris, Barcelona, Amsterdam and Malta.
The project will also create an innovative business services organisation to assist European ventures in this sector and catalyse their full growth potential.
The Background
Digital Media and Creative Industries represent a vast sector that brings together technology development and content production for digital television, radio, the Internet and a vast array of fixed and mobile devices. It is one of the most promising high-growth sectors in the EU and worldwide.
As a centre of excellence for the creative and media industries, Europe must create the conditions to allow its enterprises to develop and expand.
The Project Objectives
Project ImMediaTe will promote SME growth and innovation skills in the Digital Media and Creative Industries sector by creating the conditions to help:
Companies become more "investment-ready"
Investors become more "sector-aware"
The project will assist new ventures in identifying and attracting both public and private investments with a special focus on international co-financing schemes.
The Services
The ImMediaTe Consortium will create a business service organisation to support creative and digital media enterprises (especially SMEs) through innovative added-value services that will help them to overcome issues concerning innovation, access to finance and sector-specific problems.
Proposed services include:
Business Planning & Access to Finance
Coaching and Support for Internationalisation
Opportunities and Technology Monitoring
IPR & Legal Counselling
European and International Partnership Building
Project ImMediaTe is coordinated by Filas, the Regional Development Agency of the Lazio Region; the consortium includes ten partners from around Europe, including five major clusters in the digital media and creative industries sector. The ten partners are:
1 Cap Digital. (París).
2- FILAS. Roma.
3- 22@. Barcelona.
4- FTZ. Malta.
5- IIP Create. Amsterdam.
6- Media Business School
7- Institute of Electronic Business. Alemania
8-Media Deals. Francia.
9- Living Labs Global. Dinamarca.
10- INNOVA. Italia.



MBS & The Digital Media